World Cup 2022 – Join the Dots insight on advertising during a global event
It’s safe to say since 2018 when the last world cup took place, a lot has changed. Our behaviours, our consumption and importantly, our approach to how we plan campaigns and comprehend the advertising sector. Whilst this event has caused much controversy, it is still expected to reach a vast audience – “This World Cup […]
Media and Meta madness?
Considering recent news about Meta CEO Mark Zuckerberg laying off staff at the company, we thought it to be a topic worth discussing. Could this impact the media-mix whereby audiences are put-off by the decision of making others redundant during an economic crisis? Or is Mark Zuckerberg planning for something exciting that could change the […]
Join the Dots collaboration with The Drum x Canon
Creative Futures – The Drum x Canon The misconception of the print industry declining is something we, at Join the Dots, feel needs to be perceived in a different light. Print has endless potential, and it seems that the rise of technology, particularly amongst young people, dims the wonder of print. The Drum and Canon […]
PODCAST: Fundraising through the cost-of-living crisis
Download this Charity Week podcast, ‘Fundraising Through the Cost-of-Living Crisis’, hosted by Lauren Weymouth. Gain insight from Ben Briggs (Managing Partner of Join the Dots). Discover how a highly data-driven approach to strategy and spend has helped our clients, including The British Red Cross, The Salvation Army, The RSPCA, Blind Veterans, and YMCA.
JICMAIL proves the power of Partially Addressed Mail
New research from Joint Industry Committee for Mail (JICMAIL) has revealed what our clients have known for a while: partially addressed mail (PAM) is a powerful new tool in the marketer’s toolkit. The stats prove that print marketing shouldn’t be underestimated in this increasingly digital world, especially post GDPR. PAM stays compliant by using postcodes rather than personal […]
A day in the office with… Lotte Buckley, Growth Account Director
Lotte Buckley Tell us a little bit more about your role… I am a Growth Account Director here at Join the Dots and specialise in Fundraising in the not-for-profit sector. I am passionate about helping clients maximise their Fundraising income through understanding and getting value from their data. At Join the Dots I am responsible […]
Fight against climate change – what can we do as a media agency?
Did you know that that listed companies are responsible for 40% of all climate-warming emissions? That’s a pretty shocking statistic, considering how important sustainability is today. However, there’ is only so much the average person can do in the fight for sustainability. That’s why media agencies, who have the eyes and ears of CEOs, need […]
Audience desensitisation
Access to such a vast amount of information allows us to learn about anything – from cooking, to art, to sports, the world is filled with enriching content. However, the extent of content can be overwhelming. Sometimes we come across information that sparks emotions – both good and bad. As normal as these types of […]
Bath Live Awards 2022
Join the Dots shortlisted for a Bath Business Award! Join the Dots team are thrilled to be shortlisted for an award in the Corporate and Social Responsibility category at this year’s Bath Business Awards. This comes as recognition for our ethical and environmentally positive approach to agency life. We work with lots of charities, planning and […]
Acquisition challenges
There will be greater challenges ahead, but as experts in the charity market Join the Dots are well placed to help you navigate the coming year.